Marketing, Sales & Communication
Planning online campaigns and content that connect audiences with products, alongside sales materials and client communication.
Worked with marketing and sales from a commercial and a technical perspective.
- Positioned a product in its market, from competitor research to the material the sales team used.
- Connected content to sales, as when content, social media and store were joined so that campaigns led from reading to buying.
- Ran online campaigns from concept to execution, and measured how visitors used them.
- Communicated with clients during incidents, keeping them informed until the incidents were resolved.
Used in
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- PositionSystems Developer – Berlingske MediaDeveloped publishing software and interactive advertising for Berlingske Media.
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